Downsize, AI crop, compress and convert images for faster websites

Fass Img helps you compress, resize, and convert your images to next-gen formats like WebP, JPG & PNG in seconds. Boost your website speed, improve your search engine rankings, and deliver a flawless user experience with our powerful, privacy-focused and easy-to-use tools.

Try Now Go Pro for $3/mth

1. Config and Upload Images

WebP provides the best image compression and quality.

AI Crop uses Gemini. Image will be sent to Google.

Drag & drop files, click to select, or paste from clipboard.

3. Results

Optimization Summary

Features

A fully featured image compression tool to keep your workflow short.

Streamlined Workflow Compression

Combine all your image tasks into one. Resize, crop, compress, and convert your images in a single, seamless workflow to save valuable time and effort.

Set Preferred Dimensions

Enter your maximum size in pixels to resize any image. Ensure a perfect fit for your blog posts, e-commerce products, and social media profiles.

Manual & AI Image Cropping

Get the perfect frame, effortlessly. Use our one-click AI to intelligently suggest the best crop, or take full manual control to fine-tune the composition yourself.

Smart Image Compression

Drastically reduce file sizes by up to 80% without losing visual quality. Our smart algorithm ensures your images are crisp, clear, and load in a flash.

Privacy First Compression

Your privacy is paramount. All processing is done in your browser—your images are never uploaded to or stored on our servers, ensuring complete confidentiality.

How it Works

Fass Img was born from the FASS principle: a Fast, Adaptive, Simple and Secure growth strategy. We believe that world-class website performance shouldn't be complicated or expensive. Our suite of tools is designed for marketers, developers, bloggers, and e-commerce owners who need a quick way to achieve powerful results.

From intelligent, best-in-class compression that shrinks files by up to 80% to on-the-fly WebP conversion and AI-powered editing, Fass Img provides everything you need to pass Core Web Vitals with flying colors. We handle the technical complexity of image optimization so you can focus on what you do best: creating amazing content and growing your business.

80%

Potential reduction in file size when using WebP!

50%

Faster workflow time by doing all at one-go!

Simple pricing, affordable for all.

As part of our pre-launch offer for everyone, get your Fass Img Pro account at as low as $3/mth (when billed yearly). No hidden fees or complicated pricing.

See Plans

FAQs

Get answers to all your most common question for Fass Img. Can't find what you need? Our support team is ready to assist.

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What is Fass Img?

Fass Img is an all-in-one online image optimization tool. It allows you to compress, resize, convert, and edit your images to make your website faster, improve your SEO, and provide a better user experience.

What is Fass Kit?

Fass Kit is the central hub for our suite of powerful, creative, and feasible digital tools. Guided by the FASS principle (Fast, Adaptive, Simple and Secure), the kit is designed for marketers, developers, and creators who need simple, effective solutions to enhance their online presence and streamline their workflow.

  • Fass Img: Our flagship image optimizer. Fass Img allows you to compress, resize, rotate, flip, AI crop, and convert your images to next-gen formats like WebP. It's built to dramatically improve your website's load speed and boost your SEO scores and site performance.

  • Fass OG: The essential Open Graph image generator targeted for Webflow users. Fass OG helps you create and preview how your OG images would look like in bulk, while optimizing and compressing all the generated OG images so you can use them effectively.

  • Fass Table: Your go-to solution for creating beautiful, responsive data tables for use in Webflow or other CMS platforms. Fass Table makes it incredibly simple to generate clean HTML tables from your data, perfect for embedding in articles, reports, and product documentation.

  • Fass GIF: The creative tool for quickly converting video segments from YouTube, Vimeo, Instagram and Facebook to GIF or Animated WebP. With Fass GIF, you can easily load the video link from any of the supported platforms and then quickly have them cropped, optimized and converted into GIF or Animated WebP.

Why is image optimization important for SEO?

Image optimization is critical for SEO because it directly impacts page load speed, a major ranking factor for Google. Faster sites, measured by metrics like Core Web Vitals, rank higher. Optimized images lead to faster load times, lower bounce rates, and better overall search performance.

What is the difference between JPEG, PNG, and WebP?
  • JPEG: Best for photographs and images with complex colors. It uses "lossy" compression, meaning it removes some data to reduce file size.

  • PNG: Best for graphics with sharp lines, text, or transparency. It uses "lossless" compression, preserving all data but resulting in larger files.

  • WebP: A modern format developed by Google that provides both lossy and lossless compression at much smaller file sizes than JPEG and PNG, making it the ideal choice for web use.

Will compressing my images make them look bad?

No. Fass Img uses "visually lossless" compression, which means it intelligently reduces the file size without any noticeable drop in quality to the human eye. You maintain crisp, beautiful images that load in a fraction of the time.

Is Fass Img free to use?

Yes! We offer a generous free plan that allows you to optimize a certain number of images per day. For users with higher volume needs, such as agencies or large e-commerce sites, we offer affordable premium plans with advanced features and unlimited processing.

Do I need to install any software?

Absolutely not. Fass Img is a 100% browser-based tool. All the processing happens in the cloud, so you can access it from any device without installing a thing. Just upload your images and go!

Are my images safe and private when I use Fass Img?

Yes, your privacy is a top priority. For standard features like compression and resizing, all processing happens directly in your web browser. Your images are never uploaded to or stored on our servers. For the AI Image Cropping feature, the image must be sent to Google's secure cloud services for analysis. The image is processed and immediately returned; it is not stored long-term.

How does the AI Image Cropping work?

Our AI Image Cropping tool analyzes your image to identify the most important subjects and focal points. It then automatically suggests the most visually appealing crop, saving you time on manual adjustments while ensuring a professional composition. You always have the final say and can modify the AI's suggestion.

What are the usage limits for the different plans?

We offer several plans to fit your needs:

  • Free Plan: Process up to 20 images per browser session.

  • Pro Plan: Process up to 1,500 images per month.

  • Ultra Plan: Process up to 50,000 images per month.

Please note that unused image credits on our paid plans do not roll over to the next month.

What happens if I reach my processing limit?

If you are on a Pro or Ultra plan and reach your monthly limit, you can still process your images but with some features disabled. Complete image processing features will be paused until your plan renews on your next billing date. To continue immediately, you can easily upgrade to a higher plan or just utilize the basic image processing features until your next billing date. For free users, simply refreshing the page or starting a new browser session will reset your 20-image limit.

Is using Fass Img secure?

Absolutely. Our website uses HTTPS with SSL encryption to ensure your connection is always secure. As most processing is done locally in your browser, your files remain on your computer. For features that require cloud processing, we partner with industry leaders who maintain the highest standards of data security.

What is the best output format to choose for my website?

For the best balance of quality and performance, we highly recommend choosing WebP. It creates significantly smaller files than older formats, which helps your website load faster and improves your SEO. If you need a transparent background, PNG is a great choice. Use JPEG for photos only when you need to support very old browsers.